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Content Strategies

Using Categories and Tags

How Categories and Tags Work in WordPress

February 5, 2025January 30, 2025Michael Brockbank

Categories and tags are things that WordPress uses to organize your content. Both of these systems help users find similar content on your website. However, they are not exactly interchangeable. In fact, categories and tags should be viewed as separate entities.

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Blogging, Creating Content, WordPress Blogging Tips, Content Strategies Leave a comment
Blog to Book Content Strategy

From Blog to Book: A Storytelling Content Strategy

October 14, 2024October 15, 2024Michael Brockbank

Did you know you can combine the layout of a book to come up with ideas for blog posts? What’s better is that you can then use various plugins to convert those posts into an actual eBook. The strategy lets you repurpose your blog for further engagement.

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Blogging, Self-Publishing Content Strategies Leave a comment
Writing Best Of Articles

Why I Don’t Write More “Best of” Articles for the Blog

July 8, 2022May 20, 2023Michael Brockbank

There are many different types of blog posts that work exceptionally well for driving an audience. Perhaps one of the most effective for driving traffic and generating revenue are “best of” articles. So, why don’t I write more of these for the website?

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Blogging, Creating Content Content Strategies Leave a comment
Make a Blogging Schedule

How to Set and Keep a Blogging Schedule to Drive Traffic

April 20, 2022May 18, 2023Michael Brockbank

Having a schedule for blogging has a lot of benefits when it comes to driving traffic. Not only does it help with SEO, but consistency also keeps visitors coming back for more. So, what’s the best way to set up a schedule?

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Blogging Content Strategies Leave a comment
7 Best Forms of Content for Blogs for Beginners

7 Best Forms of Content for Blogs for Beginners

May 3, 2021September 15, 2024Michael Brockbank

When writing blog posts, there are several key types that have great potential for engaging an audience. And today, I’ll dive into the top forms of content that work exceptionally well and how you can implement them on your own.

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Blogging, Creating Content Content Strategies Leave a comment

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A Freelancer’s Tale

My book is available on Amazon in eBook and paperback. It’s a tale about how I started writing with Textbroker, how I progressed, and how I turned writing into a full-time career all while facing a dark time in my life.

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