Last Updated on December 2, 2020 by Michael Brockbank
The Internet is full of SEO tools to find the best keywords. After all, matching content to search is how traffic is driven to a website. Today, I’ll take a look at the free version of Keywords Everywhere and what it can do for you.
And although the free version isn’t as cool as it once was, it still might have a purpose as an extension of your web browser.
What is Keywords Everywhere?
The free version of Keywords Everywhere is an extension for Google Chrome and Firefox. It gives users the ability to see commonly used terms in search as well as relevant phrases.
The tool will show data on the right-hand side of Google for words and phrases matching the search term. Users will also see the “Trend” data concerning the search, which can be broken down by 7 days, 30 days, 12 months, 5 years, or All Time.
The “All Time” option can go back as far as 2003.
However, the paid version will also show search volume, average bid costs, and works with more than 15 search-driven websites, such as Amazon and eBay.
Unfortunately, the free version has very limited capacity when it comes to working with other websites outside of Google and YouTube.
How Well Does Keywords Everywhere Work?
With Google’s algorithm constantly changing, you need to adapt content quickly if you want a successful website. And nowadays, it’s all about search intent; what are people looking for and can you provide those answers?
Keywords Everywhere can give you an idea about where to start with your content.
Shows Related Keywords
Related Keywords are those that are relevant to your search. For instance, searching for “writing content” will show something like “content writing courses” or “content writing sample,” among many others.
This is quite helpful when you’re trying to create content for a specific audience. If the terms are relevant to what you want to write, you can use them as LSI words, or Latent Semantic Indexing.
In other words, you can use them to further reach a specific audience searching for precise information.
Showing What People Also Search For
Another aspect of Keywords Everywhere is the list of things “People also search for.” Again, you can use these terms as LSI or get general ideas about what to write next.
Personally, I use them for ideas to write future content more than anything.
However, in the free version, you’re not able to see search volume. So, you might settle on a phrase that gets 10 searches per month. In which case, you should compare the term in Google Keyword Planner.
Providing Trend Data
Trend data is quite useful when you’re looking for phrases to use. You can see if certain phrases are more prominent during specific times of the year or analyze how often someone searches a phrase.
Keywords Everywhere shows this information in Google, which you can change to reflect certain time frames.
Copy Words or Exporting to CSV Files
If you’re setting up a keyword strategy, copying what you find is important. And this tool lets you copy the phrases or export the list as a CSV file. This means it’s easier to open and manage in programs like Excel or LibreOffice Calc.
Then, you can manually compare search volume and bid pricing using Google Keyword Planner.
Or, you can simply paste the terms into a doc file or anywhere else that can store a list of text. Sometimes, I’ll use Notepad to save a list and then delete what I don’t want to keep.
Some Functionality for YouTube
The free version of Keywords Everywhere does have a slight use on YouTube. And I’ve found that using keyphrases I come across in Google search for YouTube helps tremendously when getting videos to appear.
If you want to see an example, just search “textbroker writing tips” in Google. Not only do I have the featured snippet, but I also have most of the videos in Google’s results.
In YouTube, Keywords Everywhere shows the top channel, maximum views per video, average views, and even a breakdown of creators and videos relevant to the search term.
You can also use the button to find more phrases relevant to your search. However, you’ll need to buy credits to see search volume and bid costs.
But, the tool still works great for spying on the competition in its free version.
And like on Google, you’ll also see the trend data for the keyphrase on YouTube over time. Depending on the phrase, this could be exceptionally helpful for video planning.
This is on top of being able to see all of the tags related to each individual video.
Doesn’t Show Keyword Search Volume
The free version does not show the search volume of keyphrases. It used to, when it first hit the Chrome extension downloads. But today, all you get is the terms.
As I said earlier, for that information, you might have to consult Google Keyword planner.
Offers “Pay as You Go” Pricing
One aspect of Keywords Everywhere that I like is the “Pay as You Go” pricing scheme. This means there is no subscription fee per month or per year, like many other alternatives.
In this pricing plan, you pay for each credit. And one credit equals one keyword. However, you can tap those credits pretty quickly if you use a keyword that has a lot of results.
At the base level, this comes out to $0.001 per word. Oddly enough, there is no plan that costs less with the more credits you purchase.
Is it Worth Buying Credits?
One thing I should note, though, is that your credits expire a year after you buy them. So, in a sense, it’ll still be an annual subscription if you continue to purchase those credits.
Keywords Everywhere covers quite a few platforms. Etsy, eBay, Answer the Public, and Amazon or only but some of the supporting sites. So, if you plan on scouring the Internet looking for terms to engage your audience, it might be worthwhile.
But if you’re just a simple blogger, YouTuber, or want to add more to freelance writing, the free extension itself may be all that you need.
As I said, I use it to get ideas for future content and to plan out search intent within the articles.
Otherwise, I’ll just download the list as a CSV and take to Keyword Planner.
It’s a Simple, Yet Useful, Tool…ish
If you’re using the free version of Keywords Everywhere, it’s a simple tool that has quite a bit of potential. Many people ask me how I get ideas or what tools I use for content. This is one that I use on a daily basis.
For a beginner, this is probably one of the better tools to use to start planning out content. It’s quick, easy, and doesn’t slow your browser or install a ton of third-party junk you don’t need.
At any rate, it’s free to try out for yourself if you want to explore what it can do for you.
- What is Lazy Loading and How to Do it in WordPress - April 21, 2021
- How to Install GTmetrix in WordPress and Why You Should - April 19, 2021
- Inodes in Web Hosting and Why They Matter - April 16, 2021