When writing articles, especially for clients, you want to avoid content filler and fluff. Not only does it make the piece read horribly, but it can result in losing a client. And it can also have a negative impact on SEO.
Not everyone puts thought into writing a conclusion for their blog posts or articles. However, it’s a vastly important element, especially if you’re trying to build an audience. In fact, the conclusion is almost as important as your introduction.
Looking to boost the number of people who visit your website? If you can get on Google’s Featured Snippets section, you could do just that. However, it’s not the easiest thing to get into. It all comes down to structure and quality content.
Writing meta descriptions is a bit of an art form. They’re not overly difficult, but it does take a bit of finesse to make them effective. Whether you’re blogging or writing for clients, knowing how meta descriptions work makes your content more valuable.
Every freelance writer develops a strategy for writing content as time goes on. It’s all about streamlining the process and getting a good flow going. Today, I’ll share my exact process for creating content for clients and myself.