WordPress is a powerful tool that allows users to create almost any kind of website. Through plugins and features, there is almost no limit to what you can accomplish. When it comes time to create content in WordPress, these features can take your material to greater heights. Here are some of my favorite tools that help me build content both on and off of the system.
It takes more than just a handful of posts and keywords to build a popular website. You need to understand how to engage your target audience as well. This is where optimizing tools come into play. Google Analytics is one of the most used and trusted platforms on the Internet. It can provide you with a wide range of data to help you understand your audience. It’s through this understanding that can then help you develop strategies to succeed.
Although many bloggers simply write because they like to share, there are some of us who actively try to gain a larger audience. Don’t get me wrong, sharing for the sake of sharing may be perfect for you. However, I would like to try and reach a broader audience. There is a bit of debate surrounding whether or not blogging every day helps search engine optimization. From my experience, it’s worth the effort.
Old content can still be useful long after the posts have been created. This is often seen in evergreen content as the article could be relevant several years down the road. Old pieces of material can also serve the purpose of inspiring new blog posts. If done correctly, you could have a never ending supply of content ideas based from one older idea.
There are a lot of blogs out there that have years and years worth of content. As new optimization strategies unfold, there is a common question for many of those long-time bloggers: “Is it worth the effort to go back and fix some of those old posts?” Although I haven’t been writing nearly as long as many others, I have seen the impact first-hand for fixing older articles.